Smart Start

PACKAGES

Smart Start packages are available in three levels

Choose from one of these three package levels of deliverables to fit your marketing budget and needs.

Custom packages also available.

Developed by experienced sales and marketing professionals with deep ties to the industry, our recommended and proven marketing strategies will get you in front of the hotel tech market quickly and help you stay ahead of the pack.

Our annual programs are designed to maximize exposure, fuel growth, build your reputation and streamline the sales and marketing process.

LEVEL 1 PACKAGE

This level includes the following
marketing deliverables: 

  • Marketing strategy, consultation and coordination
  • Inclusion of company news and content in a new special section on the Hotel Online website called Smart Start, which will focus on technology startup news
  • Content to include six (6) press releases, thought leadership articles and/or blogs over a 12-month period

• Includes research, writing and distribution of all content

• Three (3) select pieces will be given added high-profile exposure with secondary positions (top-of-page positions #2-4) on Hotel Online at no extra charge

• Press releases to appear on Hotel Online, with the option for full distribution to a proprietary list of additional hotel industry media contacts worldwide

• Articles and blog content to be posted on client website, social media channels and select industry websites, as applicable

  • Twelve (12) social media posts via Twitter and LinkedIn (2 per PR/article) on Hotel-Online, with sharing and retweet strategy by industry partners.
  • One (1) 30-day video to be included in the Hotel Online newsletter and on Hotel Online’s main video page
  • Based on use of a client provided video. Custom-created videos are available at an additional charge.
  • One (1) dedicated –e-blast to Hotel Online’s database of 22,000+ subscribers with over 66,000 monthly views

• Includes design and development of e-blast

  • One (1) 100 x 100 banner ad to reside on Hotel Online’s home page in the press release slideshow section for a period of 90 days (does not need to be consecutive)

• Includes design

  • One (1) 150 x 150 banner to be included in Hotel Online newsletter for a period of 90 days (does not need to be consecutive)

• Includes design

  • Vendor Update profile package in all three issues of Hospitality Upgrade (spring, summer and fall) as well as online for one year

LEVEL 2 PACKAGE

This level includes the following
marketing deliverables: 

  • Marketing strategy, consultation and coordination
  • Inclusion of company news and content in a new special section on the Hotel Online website called Smart Start, which will focus on technology startup news
  • Content to include eight (8) press releases, thought leadership articles and/or blogs over a 12-month period

• Includes research, writing and distribution of all content

• Four (4) select pieces will be given added high-profile exposure with secondary positions (top-of-page positions #2-4) on Hotel Online at no extra charge

• Press releases to appear on Hotel Online, with the option for full distribution to a proprietary list of additional hotel industry media contacts worldwide

• Articles and blog content to be posted on client website, social media channels and select industry websites, as applicable

  • Sixteen (16) social media posts via Twitter and LinkedIn (2 per PR/article) on Hotel-Online, with sharing and retweet strategy by industry partners
  • One (1) 30-day video to be included in the Hotel Online newsletter and on Hotel Online’s main video page
• Based on use of a client provided video. Custom-created videos are available at an additional charge.
  • One (1) dedicated –e-blast to Hotel Online’s database of 22,000+ subscribers with over 66,000 monthly views

• Includes design and development of e-blast

  • One (1) 100 x 100 banner ad to reside on Hotel Online’s home page in the press release slideshow section for a period of 180 days (does not need to be consecutive)

• Includes design

  • One (1) 150 x 150 banner to be included in Hotel Online newsletter for a period of 180 days (does not need to be consecutive)

• Includes design

  • Vendor Update profile package in all three issues of Hospitality Upgrade (spring, summer and fall) as well as online for one year

LEVEL 3 PACKAGE

This level includes the following
marketing deliverables: 

  • Marketing strategy, consultation and coordination
  • Inclusion of company news and content in a new special section on the Hotel Online website called Smart Start, which will focus on technology startup news
  • Content to include twelve (12) press releases, thought leadership articles and/or blogs over a 12-month period

• Includes research, writing and distribution of all content

• Six (6) select pieces will be given added high-profile exposure with secondary positions (top-of-page positions #2-4) on Hotel Online at no extra charge

• Press releases to appear on Hotel Online, with the option for full distribution to a proprietary list of additional hotel industry media contacts worldwide

• Articles and blog content to be posted on client website, social media channels and select industry websites, as applicable

  • Twenty-four (24) social media posts via Twitter and LinkedIn (2 per PR/article) on Hotel-Online, with sharing and retweet strategy by industry partners.
  • Two (2) 30-day video to be included in the Hotel Online newsletter and on Hotel Online’s main video page
• Based on use of a client provided video. Custom-created videos are available at an additional charge.
  • One (1) dedicated –e-blast to Hotel Online’s database of 22,000+ subscribers with over 66,000 monthly views

• Includes design and development of e-blast

  • One (1) 100 x 100 banner ad to reside on Hotel Online’s home page in the press release slideshow section for a period of 180 days (does not need to be consecutive)

• Includes design

  • One (1) 150 x 150 banner to be included in Hotel Online newsletter for a period of 180 days (does not need to be consecutive)

• Includes design

  • Vendor Update profile package in all three issues of Hospitality Upgrade (spring, summer and fall) as well as online for one year

package information

Download our printable PDF brochure for detailed package descriptions and included services.

CONTACT US

Smart Start Hotel Tech Marketing
+1 407.905.0608 Ext. 1

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